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Brand Identity & Logo Design for Ingleside Estate — Downtown Palm Springs.  Brand refresh and visual identity design for Ingleside Estate, a landmark hotel and historic retreat located in Downtown Palm Springs. The project encompassed a new logo design and comprehensive visual identity system rooted in the property's rich heritage — established in 1922 — and its signature atmosphere of old Hollywood glamour and quiet vintage luxury. The brand identity draws on Ingleside Estate's lush desert oasis landscape and its legacy as a hidden retreat, translating those qualities into a cohesive design language that feels both nostalgic and timeless. Illustrations by General Creative Co. Photography by The Ingalls.

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Visual identity,  branding, art direction, graphic design, editorial design, and artwork by Annette Shirinian.

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